The Trilogy Begins: IP Basics
Don't miss this in-depth class on intellectual property taught by Jackie Hutter, a tech startup CEO and an IP lawyer.
When: November 3rd, 11:30am - 12:30pm Where: ATDCCost: Free
Register
Part 1: The Basics of IP and Intangible Assets for Entrepreneurs: An Introduction to Intellectual Property and the Less Well-Known Forms of Intangible AssetsIn this section, you will be given an overview of the most recognized forms of intangible assets: patents, trademarks, copyrights and trade secrets), but without the typical "lawyer speak." While entrepreneurs often think they know what these legal rights comprise, they usually only know part of the story. Ms. Hutter will also discuss other forms of intangible assets that are less common, but for some startups, are where the primary form of value resides. After attending this module, entrepreneurs will have a foundation to understand how to identify the form(s) of intangible assets that create value in their startup.
About Jackie Hutter:
Ms. Hutter has almost 20 years experience in IP law, innovation and business strategy. A former law firm shareholder and senior corporate IP lawyer, for the last 7 years, Ms. Hutter has worked with business and innovation teams at Fortune 500 companies, startups and universities to develop and deploy strategies that allows her clients to create and realize long term value from all types of intangible assets. Since 2008, she has been blogging at IP Asset Maximizer Blog. Ms. Hutter is also CEO and IP Strategist of Evgentech, an early stage startup company that is bringing breakthrough battery charging technology to market. She is passionate about helping startups navigate the complex world of IP and intangible assets and is pleased to provide her expertise to Atlanta area startups who wish to learn how to better ensure they will achieve the exit value they deserve.
Can’t wait to learn more? Read some of her editorial contributions to our site:
Comments ()