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We Asked, They Answered: What Does Global Uncertainty Means For SaaS Startups?
From budget tightening to strategic pivots, industry experts share their insights on surviving and thriving in turbulent times.
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From budget tightening to strategic pivots, industry experts share their insights on surviving and thriving in turbulent times.
B2C
Former Spanx executives launch The Inactive Company to disrupt the outdated sleep mask market with a patented, performance-enhancing sleep aid. Backed by university studies and athletic partnerships, the Inactivator is revolutionizing how Americans sleep.
B2B
From The Blair Witch Project to AI-powered EdTech, Robin Cowie’s Skillmaker is revolutionizing vocational training for America’s skilled workforce.
Community
The side hustle. In an era where even those with seemingly stable tech salaries feel the pinch, the quest for an extra income stream has become a near-universal pursuit. For Atlanta-based data engineer Alicia Arnold, building a side hustle started when she realized she could turn her knack for hosti
B2B
Discover how Atlanta startup Composium, founded by Simms Jenkins and Amber Brinkman, is revolutionizing B2B marketing by turning webinars, demos, and podcasts into easily shareable, digestible video content.
B2B
"Horse Spot, a family-founded SaaS startup, is revolutionizing equestrian event management with real-time scoring, online registration, and USEF-compliant tools for competitions of all levels.
accelerators
"Like many startups, our biggest need is user acquisition — getting more people onto Sonaara so they can create vibrant, in-person connections."
Corporate Innovators
Georgia Tech graduate and longtime Turner executive Matthew Drooker has been named CTO of The Weather Company. Learn how he plans to leverage technology to enhance weather forecasting for businesses and consumers alike.
Creative Services
"South Downtown has about 50+ businesses spanning retail, hospitality, creative industries, and professional services. We’ve seen new energy from small businesses and startups wanting to be part of the revitalization, and we expect those numbers to grow as more investment flows into the area."
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The startup, which launched in 2019, provides a new type of self-ordering kiosk solution to quick-serve restaurant owners around the country.
Corporate Innovators
Cashierless checkout. IoT monitoring. Go behind the scenes of that innovation looks like at Atlanta's State Farm Arena
B2B
The PitchGhost team is building in a city known for creating successful MarTech (marketing technology startups). Atlanta’s technology ecosystem has served as fertile ground for such MarTech companies, including launching businesses like Salesloft, Terminus, FullStory, CallRail, Pardot, and Silverpop