The first step that entrepreneurs in product-based startups typically undertake is to seek patent protection, but this is incorrect. Put simply, unless customers show that they care about the product that will be
Startup entrepreneurs: forget what you think you know about patenting, you’re doing it all wrong. Of course, you can’t be blamed for this, there is a huge cadre of experts—be
“Traction is the new IP” is a common refrain from startup experts these days. As a result, many startup entrepreneurs are rejecting patents and other forms of IP protection to focus instead on
There’s always talk about how technology is taking the human out of humanity. People can connect with other people easier than ever, but that often translates “knowing” more people but knowing less