Contributors

On Startups & Basements

Loving this story via FreshBooks and how it took them quite some time to make revenue that would sustain them: The road hasn't been easy. I've spent my time

What is Growth Hacking?

What is Growth Hacking The term growth hacking describes a data driven test and measure approach to reaching, converting and retaining customers on a scalable basis. Growth hacking is about the creative use

Lens For Evaluating Startup Ideas

This article is from Force of Good by Lance Weatherby. One of the things that I have been pondering lately is how I can evaluate startups and startup ideas more systemically. There is

Twitter Biz Strategy Sildes

Did you miss out on all of the fun at Ecommerce School last Tuesday? Hogwash! Anna Ruth and her team from AR|PR came to teach us how to turn Twitter into a

Do Your Own PR

This article is from Force of Good by Lance Weatherby. So I am spending more and more time these days advising concept stage and seed stage startups. And I had an interesting conversation