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Contributors

How To Start Building Your Startup's Brand On Social Media

Most startups begin with some eager founders, a great idea, and not much else. Resources and budget are not aplenty, which makes social media a perfect avenue to start building your brand's reputation. Add that to the fact that social users love what's new and a

mobile app tips

Before You Build An App, Do These Five Things

Companies from Fortune 500-size to startups use mobile applications to target customers, streamline their processes, provide a service or, increasingly, as the backbone of their entire business. While there is currently a strong push for mobile-first (or even mobile-only) within the business ecosystem, there are a few things to consider

parentpreneur

Three Tips To Be An Effective Parentpreneur

Everyone knows being an entrepreneur is hard — 80 percent of new businesses fail. Those with kids also know how challenging parenting can be. But being a parent and an entrepreneur — a Parentpreneur? Well that’s a whole ‘nother level of crazy. I don’t have any suggestions for these folks

startup faking it

Fake It 'Til You Make It In Startup World, Until Somebody Gets Hurt

An interesting phenomenon in the startup world, and one that very few acknowledge, is the practice of “faking it until you make it (click for an unofficial definition)." This concept comes in varying levels— from modest “fake it” behavior, to outright blatant “fake it” swagger, and everything in between.

revenue recognition guidelines

Changes to Revenue Recognition Tech Startups Need to Know

A critical, but often difficult-to-understand principle, revenue recognition is an accounting practice that determines the conditions under which revenue is accounted for. In fact, it’s so often misunderstood that is the leading cause of financial error among publicly traded companies. But revenue is a critical measure to define, as

Getting what you want

You Got What You Wanted. What's Next?

I didn’t go to an Ivy League. My parents aren’t rich. I don’t have a nest egg to finance my ventures or high-powered investors on a board of directors. When I started my company, Tenrocket, I was tens of thousands of dollars in debt. My wife had

Atlanta diversity inclusion

These 5 Atlanta Companies Know D&I Is Serious Business

D&I has been a huge topic of conversation in the media, specifically as it relates to the tech industry over the last several years. I assume everyone must know this term — but I am often asked, what is D&I? It stands for diversity and inclusion. Emphasis