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How to Protect Your Users From Fraud Without Hindering Customer Acquisition

How to Protect Your Users From Fraud Without Hindering Customer Acquisition

Identity fraud isn't only reserved for consumers — company executives should be alert about the possibility of fraud and how it could affect their customers. This may be especially applicable for small companies with less protection policies in place. According to a recent global fraud study, 28.8 percent

Here Are the Playlists Entrepreneurs Swear By For Every Occasion

Here Are the Playlists Entrepreneurs Swear By For Every Occasion

We’ve all got our songs that get us in the right headspace, whether for a presentation, a deadline, or making it through a Monday morning. And while music can sometimes be a distraction while you’re trying to focus (the brain just can’t multitask that well, allegedly), listening

remote work

6 Ways To Hire and Lead a Fully Remote — and Still Effective — Team

Especially for those who do the bulk of their work independently and on a computer, going into a far-away office — taking on a draining commute, strict office hours, distracting desk neighbors, and no-pajamas policies — can feel like a burden. Many companies nowadays are offering remote work days as a option

founder stock

Founder Stock: A Tax Break You Shouldn't Overlook

Due to the dynamic nature of launching a new business, it can be challenging for a startup to keep up with all of the latest changes to the tax code. But Founder Stock, in Section 1202 of the Internal Revenue Code, is one tax exclusion startup founders should certainly be

accountfully-brad

When's the Right Time to Outsource Talent When Scaling Your Startup?

During the first days of your startup's life, your team may be comprised of just you and your business partner. Together, you successfully start putting together a product and acquiring a few customers. However, as you scale, you may need additional help with different parts of the business

multi-touch attribution

More Than A Marketing Buzzword: Multi-Touch Attribution Helps Track the Full Customer Purchase Journey

It seems each passing year brings another marketing buzzword, and 2017 is no exception. Recently we’ve been hearing a lot about multi-touch attribution and how it can significantly alter marketing pipeline analytics. But as with other marketing buzzwords, the question arises whether this is just hype, or actually has