B2C

For Mother-Daughter Duo, Tech & Dance Connect Generations

For Mother-Daughter Duo, Tech & Dance Connect Generations

For an Atlanta-based mother-daughter entrepreneurial team, deep conversations can start right in the App Store. Seventh-grader Serenity Marie and her mom Quyionah Wingfield recently launched Gen Connect Game, a platform to spark more family engagement through a curated list of questions and in-app activities. Gen Connect

Focus on Mobility, Accessibility Helps Launch Atlanta-based DashStylists

Focus on Mobility, Accessibility Helps Launch Atlanta-based DashStylists

The “Beauty Tech” industry boomed during pandemic lockdowns, and it isn’t showing signs of slowing down anytime soon. The beauty device market alone is expected to reach $107.2 billion by 2024, especially as at-home styling trends continue to grow in 2021. While Atlanta-based DashStylists is bringing

For Atlanta-based Variant, Driver-Centric Innovation Is Key To Changing Trucking Industry

For Atlanta-based Variant, Driver-Centric Innovation Is Key To Changing Trucking Industry

Cameron Ramsdell built his career around the shipping and logistics industry. But he wasn’t initially sold on trucking. While US Census data shows there are 711,000 different trucking companies employing over 3.5 million people, Ramsdell told Hypepotamus that the industry remained fragmented and largely adverse to technology

Industry Leaders Talk Supply Chain Realities Heading Into Q4 2021

Industry Leaders Talk Supply Chain Realities Heading Into Q4 2021

First, it was COVID. Then trade tensions. Then winter storms and international power outages. Then ships stuck in canals and an unprecedented labor shortage. All news became supply chain news in 2021, as the global economy looked to rebound and rebalance in the wake of the pandemic. “At the beginning

Behind JoinStreamify, The Atlanta Livecommerce Startup Connecting Brands To New Customers

Behind JoinStreamify, The Atlanta Livecommerce Startup Connecting Brands To New Customers

Move over Amazon. The nature of e-commerce is changing, thanks to live stream commerce options making shopping more personal and interactive. Livestream commerce originated in China in 2015 and has become an integral part of the country’s e-commerce landscape ever since. A McKinsey report estimates the market

GT biomedical engineering grad launches first consumer product during World Contraception Day

GT biomedical engineering grad launches first consumer product during World Contraception Day

Sammie Hasen’s passion for entrepreneurship and consumer products started well before joining Georgia Tech’s accelerator Create-X. As an “idea maker,” Hasen said she dabbled in entrepreneurship with a t-shirt brand early in her early teens before heading to Georgia Tech to study biomedical engineering. While at

Pivot Helps Atlanta FinTech Startup Land $3M Seed Round

Pivot Helps Atlanta FinTech Startup Land $3M Seed Round

Since its inception, Atlanta-based startup MaxRewards has been focused on “helping people make smarter financial decisions,” said co-founder and CEO Anik Khan. The platform initially gained traction in the student loan repayment space, but Khan said he and his team wanted to get closer to an area of