B2B
Donald Boone knew it was time to leave Corporate America when he saw an overlooked market within the B2B world. While working with Amazon Business, the procurement side of the e-commerce giant’s operation, he saw first-hand how brands didn’t have any easy way to rent out their equipment.
B2B
While building the Atlanta cybersecurity startup Curricula, founder and CEO Nick Santora kept running into one big problem: It's really hard to find specialized engineering talent. Curricula had reached an inflection point. The fast-growing SaaS startup needed to hire more people, but the search for that talent was
B2B
Getting to the top of a Google search result page is gold for online brands. It’s why companies spend big bucks on SEO (search engine optimization) tools and digital marketing talent. But optimizing organic search results across dozens, or even hundreds, of product SKUs can be a nightmare for
B2B
Cyclists and runners have long used the miles of pavement that make up the Atlanta BeltLine for their workouts. But the trail has been attracting a more diverse group of fitness enthusiasts, thanks to free yoga, HIIT, Zumba, and other fitness classes. The classes are a big draw (even in
Feature
Daniel Waithe built his career in Atlanta’s consumer-facing tech world, holding roles like Director of Engineering at Mailchimp and VP of Engineering at fintech giant Greenlight. But now he’s striking out on his own with a startup designed to create more Black-owned ecommerce businesses success stories. Software startup
B2B
If you’ve ever pulled an all-nighter studying for an exam, sent a frantic text to a classmate asking when an essay is due – or taught a class and spent hours every night answering student emails – you’re going to want to meet TALIA. TALIA (Teaching and Learning Intelligent Assistant)
B2B
There’s always that one pesky streaming platform or monthly delivery service on your credit card statement that makes you say: “Ugh, I meant to cancel that.” Software subscriptions and renewals are a pain for individuals. But they are a massive frustration for businesses. After payroll and real estate, SaaS
B2B
After the storm passes and the flood waters subside, there is a new disaster that many Americans must navigate in 2023 – the brave new world of insurance. The headlines are hard to ignore. Many major insurance providers are running away from flood-prone areas since the risk is deemed too big
B2B
Is there anything worse than being underprepared for a big work meeting? The reality is that there is a lot of money at stake if a client success manager or an enterprise account manager walks into a meeting with a client unprepared. If that client isn’t fully happy with
B2B
Attention B2B SaaS founders: There’s a new growth equity firm in the Southeast looking to hear your pitch. Durham-based Jurassic Capital announced today it closed an oversubscribed $30 million fund that will invest in regional B2B software companies. The firm invests in bootstrapped and “lightly capitalized companies” in the
B2B
The best way to understand the startup Bottle is to get a sampling of its customer base. There are businesses like Serenity Bagel, run by engineer and bagel making master Jeff Escalante. He needed a way to keep his growing list of loyal customers up-to-date about when his fresh New
B2B
Creating Untapped Solutions (formerly ConConnect) was personal for Andre Peart. Peart spent five and a half years in a New York State prison, but struggled to find a stable job after his release. That is a common reality for many who leave the American prison system and look for a