With new portable X-ray machines, Atlanta-based OXOS is looking to improve the world of medical imaging
OXOS has raised just under $42 million in funding, according to available Crunchbase data. Its Series A round, which closed in 2023, included New York-based Parkway Venture Capital and California-based Intel Capital.
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Tech Topics In This Article: Atlanta startups, medical device companies
With new portable X-ray machines, Atlanta-based OXOS is helping more doctors quickly image patients in emergency rooms, clinics, and even on the sidelines of sporting events.
MedTech startup OXOS Medical just launched the MC2, a portable and cordless X-ray system. MC2, which received FDA clearance last month, provides healthcare providers with more efficient ways to get accurate images of patients without having to bring them to more traditional X-ray and imaging centers.
This is the second X-ray machine OXOS has brought to market. The first one, which received FDA clearance in 2021, was initially designed with hand surgeon’s needs in mind. But as the product came to market, Ruff said the Oxos team discovered that its use case for portable X-ray machines was broader than they initially expected.
Most portable X-ray machines on the market today weigh more than 300 pounds, making it challenging for physicians to actually provide on-the-go care.
“We had more customers that were in general orthopedics, in sports, urgent cares, home health, and concierge medicine,” Evan Ruff, Oxos Medical’s CEO, told Hypepotamus. Those use cases helped OXOS focus on the portable design seen in the MC2.
“It needs to be super portable, you know, still maintain great image quality and load radiation, but be the absolute easiest X ray machine to use,” Ruff added.
The MC2 is completely battery powered and wireless. It also allows users to see what image they are going to capture before emitting any sort of radiation.
“Everything we do at OXOS is about helping providers move into a new era of imaging,” said Dr. Gregory Kolovich, Chief Medical Officer and OXOS Co-founder, in a press release. “MC2 will simplify the imaging process, empowering clinicians to provide X-ray imaging using a device a fraction of the size. We can’t wait for practices to see the difference themselves.”
An Atlanta Medical Device Story
OXOS’ growth story has been an Atlanta story from the beginning.
The two co-founders met while studying at Georgia Tech, and a large majority of the company’s over 50 employees hold degrees from the university.
“Atlanta as a medical device place does have some challenges, but that's certainly starting to get better,” Ruff said, highlighting the groundbreaking of Science Square, the establishment of Portal Innovation in the city, and the development of a more structured investment system to support local startups.
“But one of the other advantages that [Atlanta] has is its huge medical community,” including systems like Emory, Piedmont, and Wellstar,” added Ruff. “We were able to really collect feedback, especially in the early stages so that we could define the product and really shape it in a way that would be more difficult to do if we didn't have those sorts of relationships available to us.”
OXOS has raised just under $42 million in funding, according to available Crunchbase data. Its Series A round, which closed in 2023, included New York-based Parkway Venture Capital and California-based Intel Capital.
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Photos from OXOS Medical
