This startup says you can live forever (as your AI twin)
Meet the Atlanta startup using AI to let families have real conversations with their loved ones — long after they're gone.
This startup doesn’t actually have the elixir for immortality. But it does have a solution to ensure that your legacy on Earth is remembered…and connected.
Living Forever AI, a recently-launched startup in the Atlanta area, is a “memory legacy preservation” platform that creates an AI avatar for users to interact with as a lifelike digital twin…one that family members can have real video conversations with for generations to come.
Users sign up and create an Avatar, then start filling out “Memory Lane,” which serves as the base of the user’s AI twin. Users answer a series of questions, via video, about their different “worlds” — including their school days, accomplishments, untold stories, hard times, and words of wisdom. Those video answers help inform a closed database for the AI avatar. This ensures that there is no opportunity for AI hallucinations of the user.
Those answers are turned into a video-first, conversational, and searchable database on each individual.
The platform is leveraging a full AI tech stack, which includes tools like Tavus, ElevenLabs, GPT-4o mini, Vercel, Supabase, and React/Next.js, along with what Will said is the team’s “own proprietary personality capture system, which is really the heart of what makes Living Forever AI unique.”
Given the personal nature of the content, Living Forever AI has built in specific security features, including two-factor authentication, facial recognition around who is allowed to see the avatar, and clear chain of ownership controls.

Meet The Team
At the helm of Living Forever AI is Brian Will (featured photo), a best-selling author and previous Alpharetta City Council member, who has seen four out of his eight previous companies reach successful exits.
His career has spanned from military service to consulting, insurance, marketing, city politics, and the restaurant industry. He started thinking about the concept of legacy a few years ago and what it means to actually preserve memories.
“Unless you're a rock star or a personality on TV, what legacy do you leave for your family?” he told Hypepotamus. That question got him thinking about how most of what we know about our own ancestors is found only in “dead documents,” like records housed on ancestry.com or similar sites.
“What we want to do is create the opportunity for you to make all that data come alive, so that the next generation isn't looking at a dead document. They can actually have a conversation with you about those documents,” he added.

Will is building Living Forever AI alongside Jenn Van Houten, the startup’s VP of Operations.
What's Up Next
The team is adding upwards of 100 people to their waitlist each week, and upon full launch, plan to have several hundred thousand active users on the site over the next three years. To date, most of their early traction has come through Facebook and its strong genealogy enthusiast communities.“The most rewarding part of building this for me... is just the building part. I love being in the room with a team when ideas and executions are flying around,” Will told Hypepotamus. “I love watching team members' faces light up when something works...I love the little wins...like last night we signed up our 500th customer to the waiting list... and we celebrated a small win. Building is fun. When it works it's even better. Some people like watching sports... I like watching ideas come to life.”
Comments ()