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Megan Pearl

budget

Here's How to Know What To Pay Your Employees

Entrepreneurs spend a lot of time thinking about who’s going to invest in their companies, but much less focusing on what they need to invest in. To help protect their personal assets in the future, Helen Ngo, CFP and founder of Capital Benchmark Partners, recommends entrepreneurs do commit to

4 Ways to Build An Authentic Personal Brand

Powered by the forces of the internet, brands are not just for companies and movie stars anymore. They now apply to everyone who wants to develop their professional network and bolster their job prospects. There is a de facto spectrum of digital footprints, from the aggressively branded lifestyle blogger who

5 Ways to Bootstrap Your Website's SEO

5 Ways to Bootstrap Your Website's SEO

Whether you’re just getting started or already have a website for your business, optimizing that site for search can be critical to business success. Search Engine Optimization (SEO), however, is also a complex science that requires finesse and time. “Search is ingrained so much into our daily lives, we

press pitch

5 Ways To Perfect A Press Pitch On A Dime

Press coverage is a fickle, funny sport, especially for the new businesses it can make or break. PR requires a certain degree of skill and finesse. Much like you wouldn’t want an untrained developer coding your app, a less experienced PR strategy isn’t ideal — this individual is responsible

Here's How to Make Your Tech Jargon Understandable

Here's How to Make Your Tech Jargon Understandable

Particularly in the tech field, it can be easy to get lost in the labyrinthine details of what your product does and how it works. However, the complex details and technical jargon aren’t for everyone. If it takes 15+ minutes to get through what your company does and why,

Starting A Company? Be Proactive About Legal Counsel

Starting A Company? Be Proactive About Legal Counsel

There’s an old adage that says, “Behind every great entrepreneur is a great lawyer.” Okay, that may not really be so common, but the sentiment holds. In the business world, lawyers are not so much about keeping you out of jail as they are about facilitating good business decisions

Here Are the Playlists Entrepreneurs Swear By For Every Occasion

Here Are the Playlists Entrepreneurs Swear By For Every Occasion

We’ve all got our songs that get us in the right headspace, whether for a presentation, a deadline, or making it through a Monday morning. And while music can sometimes be a distraction while you’re trying to focus (the brain just can’t multitask that well, allegedly), listening